If you are selling and advertising Amazon products, you know how tough it is to get your listing on the first page on Amazon itself. What if I told you we know how to get sales on your Amazon listing using Google? Read on.
Google and Amazon had a falling off a while back and made things much more tedious for Sellers to get their products out there. Amazon affiliates would use social media platforms and Amazon's advertising platform itself. Which is not a bad thing at all, and is still highly used today! But, the more advanced Sellers know a trick that will boost their sales, just by using Google ads!
Setting Up Google Ads For Your Amazon Listing
Setting up Google ads can be tricky if you are not familiar with this platform. Whether it is creating your account from the campaign level which is a total of four key factors (Ad groups, Ad copy, Keywords & Campaign).
Campaign name: PS4 Cover Campaign
Ad groups: Gold PS4 cover / Blue PS4 Cover / Green PS4 Cover
Keywords: "buy gold PS4 cover", "where can I find a blue PS4 cover", "Green PS4 Cover on Amazon." (add variations to your keywords).
Ad copy: Your Ad copy will correspond to your keywords, try to make them as engaging as possible.
This is a very straight forward way to explain how to create your Google Ad to accommodate your Amazon listing. This can be used on all your listings so make a campaign for each listing you wish to advertise.