Many business owners may become frustrated with their advertising tactics as the budget can often limit the number of people reached with their ads. Most of these individuals, unfortunately, are on the brink of giving up or just trying to find new ways to advertise without breaking the bank.
So is it possible to actually advertise for free?
There are a numerous amount of free business advertising routes online today that allow businesses to get more out of their budgets. These free channels supplement paid advertising to improve brand awareness, increase leads, and boost conversions. When you include some of these proven tactics in your digital marketing strategy, you can drastically cut down on advertising costs. Plus, who does not like FREE things, especially when it can completely change your business trajectory!
Reading on, we’ll talk about a few options for the digital marketing efforts you have at your disposal that are completely free. We love to see your work thrive, and especially small to medium-sized businesses. Take advantage of this article and the vast amounts of information on the internet to boost your business endeavors!
Of course, this would be the first free advertising tactic you can use for your business! Posting content on a business blog or any other type of blog for that matter is a great digital marketing strategy that can be 100% free to utilize. Sites like Wix and Blogger.com allow you to get started with a blog completely free. You can set up your blog and start posting content instantly.
Tip: Make sure you have a great site for your visitors to browse while they read your blog post!
For a small fee, you can set up a blog with your custom domain. We recommend doing this as it helps you build your brand and gives you a place to drive traffic. This will be a huge factor if you plan on doing this in the long run. If you already have a website, you can add a blog section to your current site where you will publish new blog posts for your leads and visitors to read.
Now comes the hard part, it’s time to start creating content for your blog. For the best results, you’ll want to publish content consistently. The more often you can publish new posts, the better results you will get, which will be general business traffic and SEO.